February 11, Redstar offical website release news that,”Redstar are suring to purchase the 3rd company JSWB in 100% capital acquisition, at present，the two sides have signed a framework agreement, Recent will complete all acquisitions.”many Media report that, in the next few months, China 's domestic industry will have a biggest industry consolidation in history.

After the acquisition, Redstar will keeping the mark “JSWB”, and use it’s original brand influence and market reputation, push the “double mark” strategic, expand the market proportion. Add building materials category into the JSWB’s “furnish town”, make it become a world furnishing factory outlet center. Meanwhile, JSWB’s management will become localization, the original team and staff will mix with the news.

Some industry experts pointed out that, the current brand concentration of domestic household sector is still very low, national flagship channel will help to promote the formation of large brands, the Redstar integration JSWB apparently will bring positive changes in the household distribution industry .

Reporter Ye huanqing

This is the 5th issue.